Tuesday 29 January 2008

Everyone is loved on 3



Did you know that 'Pay As You Goers' get fair treatment on 3? Well they do.  

Each ad in this campaign demonstrated how well 3 treat their PAYG customers by catering messages to various audiences online. This one about N00bs and L33ts ran on a gaming site, thus the gaming lingo. Other executions included "Wags are as important as Footballers" which ran on girlie sites, and "Roadies are as important as Rockstars" for music sites.

Don't have a link for all these at the moment sadly. Trust me though, you'd love them. 

Mini R55 Launch



Probably our very first ad we did at glue. We contributed this execution in a campaign every creative here got the chance to work on. Fun times. And our first venture into the grown up D&AD annual too (tho just a nomination).

RAC Crush, Stretch, and Crash



Here's a few sassy ads for RAC Car Insurance. Sadly these example are out of context on bannerblog. This one is supposed to appear as a typical "pop up" which collapses into an MPU when the user inevitably closes it. In this one your natural cursor movements cause the car to crash into the sides of the skyscraper. 

Virgin Money Savvy



One from the vaults. This was one of our very first briefs at glue. The ads were based on a TV campaign by Rainey Kelly. Didn't love the ATL stuff to be honest, but our online ads scored us a 2007 Campaign Digital Award and a bottle of champagne so we ain't complaining.

Camper Imagination Walks



Here's an ad campaign we worked on, adapting a concept from Madre Buenos Aires for the web. Not a huge amount of creative input on this one as it was just adapting the ATL work, but fun none the less. (There was a website too, but the link is dead now sadly!).

Monday 28 January 2008

How we got a job.



Here's our desperate student attempt at getting our first job in advertising. Showed it to Seb before he hired us on at glue, so perhaps it actually worked?

Welcome

Alexandra de Castro and Lisa Lynn Wallace proudly announce the launch of our blog "I wish I never saw the sunshine."